Marketing Your Home via the Memorability Factor
One frequently underestimated aspect of effective real estate marketing is memorability. If you will be selling your Kissimmee home anytime soon, once you’ve prepared for its public rollout, marketing takes center stage. “Job One” will be exposing it to the galaxy of active prospects—that is, to the corps of qualified buyers who would be a good fit for your property. Secondarily, it means making your home memorable. For the potential buyers who happen to be well-organized, efficient and energetic, the memorability factor isn’t vital. They’ve been combing the listings for Kissimmee homes for sale with regularity in the hope of finding a property like yours. They’ll see that yours looks like a good match, and either make an appearance at your open house, schedule a showing through their buyers agent, or make contact online. Buyers like those are increasingly common—but many other well-qualified prospects are not so well organized. They might be under less time pressure to find ...